The more he tried to sleep, the more he couldn't. He tried Counting Sheep, which is sometimes a good way of getting to sleep, and, as that was no good, he tried counting Heffalumps.

"But this is Me!" said Bear, very much surprised.
"What sort of Me?"

"I do remember, and then when I try to remember, I forget".

And then he gave a very long sigh and said, "I wish Pooh were here. It's so much more friendly with two".

"Oh, you're not Piglet", he said. "I know Piglet well, and he's quite a different colour."

"Pooh", said Rabbit kindly, "you haven't any brain".
"I know", said Pooh humbly