The organization of letters on a blank sheet—or screen—is the most basic challenge facing anyone who practices design. What type of font to use? How big? How should those letters, words, and paragraphs be aligned, spaced, ordered, shaped, and otherwise manipulated? In this groundbreaking new primer, leading design educator and historian Ellen Lupton provides clear and concise guidance for anyone learning or brushing up on their typographic skills.
Thinking with Type is divided into three section...
Если устная речь течет (и только в одну сторону), то письмо занимает пространство и время. Подключение к разным точкам этого пространства и освобождение читателя от оков линейности одна из первостепенных задач типографики.