Change is scary, and “No”... «Never Split the Difference: Negotiating As If Your Life Depended On It»
CucumbriaReader11 октября 2025Change is scary, and “No” provides a little protection from that scariness. When someone tells you “No,” you need to rethink the word in one of its alternative—and much more real— meanings: ■ I am not yet ready to agree; ■ You are making me feel uncomfortable; ■ I do not understand; ■ I don’t think I can afford it; ■ I want something else; ■ I need more information; or ■ I want to talk it over with someone else.
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